• Clarify your communications

Trusted by industry leaders

PreviousNext
See Portfolio

Transform complex ideas into compelling content

Ready to drive growth and alignment with content? My name is Cynthia Saunders. I’m a strategic communications leader with 20+ years of experience creating compelling B2B and B2C assets for global IT organizations—from case studies, white papers, product manuals, and online help to web pages, presentations, speaker notes, social posts, and email campaigns. Every strategy and deliverable is expertly crafted to support the needs of target audiences and business stakeholders, to improve experiences and outcomes.

Collaborating with cross-functional teams and translating complex information into clear and accurate language is what I do best. And I thrive in fast-paced environments that demand analytical thinking, precision, and adaptability.

I would love to discuss how I can bring my skills and expertise to your organization to engage, educate, and inspire your audiences.

Let’s Chat

“I have worked with Cynthia for almost 20 years, and she is one of the best writers I have ever managed or edited. She delivers clear, first-rate, effective content that exceeds client expectations, and always does so on time. She is a pleasure to work with, and when you assign her a project, you can count on her to produce remarkably good copy….”

– Jack Kirshbaum, Senior Editor, Metia

Sample projects

See Portfolio

Skills

  • Technical communications and content strategies

  • UI and online help writing

  • Customer lifecycle and journey content strategy

  • Cross-functional leadership and collaboration

  • B2B, B2C, and executive content

  • Storytelling

  • Messaging alignment and accuracy

  • Data-informed optimization

  • Customization for SEO, personas, and industries

  • Multi-channel campaigns

  • Value proposition development

  • Team leadership and mentorship

See Portfolio